A bipartisan Senate proposal unveiled Wednesday by Sens. Ted Cruz and Maria Cantwell would do far more than regulate NIL.
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Louisville athletics put a number on the modern college sports problem this week: Roughly $30 million.
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What Kentucky described, plainly, is less a traditional athletics administrator than the chief executive of a college sports enterprise.
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The entire system is supposedly being rebuilt, and the labor force itself wasn't sitting at the table.
Heird made the announcement in a statement Tuesday while thanking 502Circle founder Marc Spiegel and the donors who helped establish the collective during the early years of NIL in 2022.
You probably didn't wake up this morning worried about federal antitrust law.
The University of Louisville athletic department just received a clean annual audit, presented briskly during a 10-minute athletics board session on Monday.
LOUISVILLE, Ky. (WDRB) — Mark Stoops is no longer warning the fans. He’s not begging for a checkbook out of frustration. He’s done shaking tre…
With schools now meeting a $20.5 million payroll for players, they don't just want to protect their athletes. They want to protect their edge.